OOH: Aptdeco
The Ask
Come up with an Out Of Home campaign that gets people to think of Aptdeco as the first place to look for furniture.
THE INSIGHT
Trying to decorate your NYC apartment may feel like a life-size version of Tetris but with Apt Deco, you decide which pieces are going to make the perfect fit.
The Idea
A series of billboards That Embrace and Highlight NYC living with style in your own unique space. Apt Deco's pre-loved furniture curation turns cramped apartments into remarkable showcases."
