Product Design
The ask
Come up with a new product for Burger King and a headline-grabbing way.
The Idea
Burger King's epic heist! Limited-time offer: relive beloved menu items from competitors. Nostalgia is unlocked, and flavors are reborn. Indulge in taste sensations that captivated hearts.
Weekly Drops of your past favorite menu items disguised in a coded menu name. They will be served in a heist paper bag with Burger King's previous logo stamped
Menu Items:
Beef tallow fries
Chick-king cordon bleu
Gooda Bacon Burger
Wrap-a-snack
Swirly shake
BK Fried apple pie